Business Administration: Marketing - Media, BBA Degree Plan

Fall - Semester 1 (15 Hours)

• ENGL 1113 - Composition I
• Mathematics Choice
     
• FIN 2003 - Personal Finance
• World History Choice
    or 
  U.S. History/Government Choice
    
• Free Elective 
• GSTD 1002 - Freshman Seminar

Spring - Semester 2 (16 Hours)

• ENGL 1123 - Composition II
• Biological Science Choice
    
• Fine Arts/Humanities Choice
    
• IS 2053 - Business Information Systems
• World History Choice
    or 
  U.S. History/Government Choice
    

Fall - Semester 3 (16 Hours)

• ACCT 2113 - Survey of Accounting
• ECON 2103 - Principles of Microeconomics
• Fine Arts/Humanities Choice
    
• World Literature I/II or Philosophy
    
• Physical Science Choice
    

Spring - Semester 4 (15 Hours)

• ACCT 2003 - Principles of Accounting
• ECON 2203 - Principles of Macroeconomics
• GBUS 2003 - Legal Environment of Business
• GBUS 2013 - Statistics and Analytics I
• MGMT 2003 - Business Communications

Fall - Semester 5 (15 Hours)

• ART 2123 - Graphic Software Applications
• IS 3003 - Website Development for Business and Commerce
• IS 3053 - Managing Information Systems
• MKTG 3033 - Principles of Marketing
• MKTG 3413 - Social Media for Business

Spring - Semester 6 (15 Hours)

• FIN 3003 - Financial Management
• GBUS 3183 - Statistics and Analytics II
• IS 3003 - Website Development for Business and Commerce
• MGMT 3073 - Professional Communication Strategies
• MKTG 4053 - Integrated Marketing Communications

Fall - Semester 7 (15 Hours)

• Free Elective 
• MGMT 3023 - Organizational Theory and Behavior
• MGMT 4063 - Operations and Supply Chain Management
• MKTG 3063 - Consumer Behavior
• MKTG 4023 - Marketing Research

Spring - Semester 8 (13 Hours)

• Free Elective 
• MGMT 4093 - Management Strategy and Policy
• MKTG 4103 - Marketing Management
• MKTG Elective 
• Select 3 hours from the following:
  
  MGMT 4043 - International Business
    
  
  MGMT 4313 - International Studies and Field Experience
   
  
  MGMT 4102 - International Studies and Field Experience
    and 
  MGMT 4101 - International Studies and Field Experience
   

Marketing Electives